A great idea is like beauty; it exists in the eye of the beholder. If you are serious about an idea here is why you should dig deeper than the surface.
Let’s suppose someone you know approaches you and announces that he or she has a great idea. Do you smile and nod politely, wait eagerly for the details, or run for your life?
What if the idea is your own?
Ideas abound; everyone’s got them. Some are truly fantastic but some are just horrendous. How can you tell them apart? The question comes down to what type of idea it is and what actions are expected to follow.
If the idea is for a vacation it should be simple to figure out. If it’s for remodeling a house then it warrants more attention and evaluation. If it’s for a commercial product or business service then it would require a lot more than a 5-minute conversation and possibly weeks, months, or years of planning and analysis. The degree of involvement has to do with the amount of money and resources involved.
Let’s lay down a few fundamental facts before proceeding to discussing the worth of any idea: Continue reading



